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5 Things You Didn't Know About Shark Tank's MobCraft Beer

williamfaulkner November 29, 2024

MobCraft Beer is a craft brewery founded in 2013 and based in Milwaukee, Wisconsin. The company is known for its innovative brewing process, which involves using a mobile canning line to can its beer fresh on-site at bars, restaurants, and events. This allows MobCraft to offer a wide variety of fresh, high-quality beers to its customers.

In 2016, MobCraft appeared on the popular TV show Shark Tank, where they secured a $1 million investment from Mark Cuban. This investment helped MobCraft to expand its operations and increase its production capacity. Today, MobCraft is one of the most successful craft breweries in the United States, and its beers are available in all 50 states.

MobCraft's success is due in part to its unique brewing process. By canning its beer fresh on-site, MobCraft is able to offer a level of freshness and quality that is unmatched by most other breweries. MobCraft's beers are also very innovative, and the company is constantly experimenting with new flavors and styles. As a result, MobCraft has a wide variety of beers to choose from, and there is sure to be something for everyone.

MobCraft Beer

Freshness: MobCraft's unique brewing process ensures that its beers are always fresh and delicious.
Variety: MobCraft offers a wide variety of beers, from traditional styles to more experimental offerings.
Quality: MobCraft's beers are made with the highest quality ingredients and brewing practices.
Innovation: MobCraft is constantly experimenting with new flavors and styles, pushing the boundaries of craft beer.
Community: MobCraft is deeply involved in the local community, partnering with local businesses and organizations.
Sustainability: MobCraft is committed to sustainable brewing practices, reducing its environmental impact.
Investment: MobCraft received a $1 million investment from Mark Cuban on the TV show Shark Tank, which helped the company to expand its operations.
Success: MobCraft is one of the most successful craft breweries in the United States, with its beers available in all 50 states.

These key aspects have contributed to MobCraft Beer's success and reputation as a leader in the craft beer industry. The company's commitment to freshness, variety, quality, and innovation has made it a favorite among beer lovers across the country.

1. Freshness

MobCraft's unique brewing process is a key factor in the company's success. By canning its beer fresh on-site, MobCraft is able to offer a level of freshness and quality that is unmatched by most other breweries. This freshness is a major selling point for MobCraft, and it is one of the reasons why the company has been so successful.

Direct-to-consumer: MobCraft's mobile canning line allows the company to can its beer fresh on-site at bars, restaurants, and events. This means that MobCraft's beers are always fresh and delicious, as they are not subject to the same aging and distribution processes as beers from other breweries.
No middleman: By canning its beer fresh on-site, MobCraft is able to eliminate the middleman and sell its beer directly to consumers. This allows MobCraft to offer its beers at a lower price than other breweries, while still maintaining a high level of quality.
Community: MobCraft's unique brewing process allows the company to build a strong connection with its community. By canning its beer fresh on-site, MobCraft is able to meet its customers face-to-face and get feedback on its beers. This feedback helps MobCraft to improve its beers and create new ones that meet the needs of its customers.

MobCraft's commitment to freshness is evident in everything the company does. From its unique brewing process to its direct-to-consumer sales model, MobCraft is dedicated to providing its customers with the freshest, most delicious beers possible. This commitment to freshness is one of the reasons why MobCraft has been so successful, and it is one of the things that sets the company apart from other breweries.

2. Variety

MobCraft's commitment to variety was evident from the very beginning. The company's founders, Henry Schwartz and Andrew Gierczak, wanted to create a brewery that would offer something for everyone. They started out with a core lineup of traditional beer styles, but they quickly began to experiment with new and innovative flavors. Today, MobCraft offers a wide range of beers, from traditional styles like IPAs and stouts to more experimental offerings like sour beers and barrel-aged beers.

Traditional Styles: MobCraft's traditional beer styles are brewed to the highest standards of quality. The company's IPA is a classic example of the style, with a balanced bitterness and a citrusy hop aroma. MobCraft's stout is another popular choice, with a rich, chocolatey flavor and a smooth finish.
Experimental Offerings: MobCraft is not afraid to experiment with new and innovative flavors. The company's sour beers are a great example of this, with a tart and refreshing flavor that is perfect for summer. MobCraft also offers a variety of barrel-aged beers, which are aged in oak barrels to develop a complex and flavorful character.
Seasonal Beers: MobCraft also brews a variety of seasonal beers throughout the year. These beers are designed to highlight the flavors of the season, and they are often made with fresh, local ingredients. MobCraft's pumpkin ale is a popular fall seasonal, and the company's winter warmer is a perfect beer for cold weather.
Collaboration Beers: MobCraft frequently collaborates with other breweries to create unique and innovative beers. These collaboration beers are often one-of-a-kind, and they offer beer lovers a chance to try something new and different.

MobCraft's commitment to variety has been a key factor in the company's success. By offering a wide range of beers, MobCraft appeals to a wide range of customers. The company's beers are also very well-made, and they have won numerous awards at beer competitions around the country.

3. Quality

One of the key factors that has contributed to MobCraft's success is its commitment to quality. MobCraft's beers are made with the highest quality ingredients and brewing practices, and this is evident in the taste of the beer. MobCraft's beers are consistently well-balanced and flavorful, and they have won numerous awards at beer competitions around the country.

The use of high-quality ingredients is essential for brewing great beer. MobCraft uses only the finest malts, hops, and yeast in its beers. The company also sources its ingredients from local suppliers whenever possible, which helps to ensure freshness and quality.

In addition to using high-quality ingredients, MobCraft also follows strict brewing practices. The company's brewers are experienced and knowledgeable, and they take great care in every step of the brewing process. This attention to detail is evident in the quality of MobCraft's beers.

The commitment to quality is one of the things that sets MobCraft apart from other breweries. MobCraft's beers are consistently well-made and flavorful, and this is why the company has been so successful. MobCraft's commitment to quality is also one of the reasons why the company was able to secure a $1 million investment from Mark Cuban on Shark Tank.

The practical significance of understanding the connection between quality and MobCraft's success is that it can help other businesses to achieve success. By using high-quality ingredients and following strict brewing practices, other breweries can produce high-quality beers that will appeal to consumers. This can lead to increased sales and profits, and it can also help to build a strong brand reputation.

4. Innovation

MobCraft's commitment to innovation is one of the things that sets the company apart from other breweries. MobCraft is constantly experimenting with new flavors and styles, and this has led to the creation of some truly unique and delicious beers. MobCraft's willingness to take risks and experiment has also helped the company to gain a loyal following among beer lovers.

Pushing the Boundaries: MobCraft is not afraid to push the boundaries of craft beer. The company's brewers are constantly experimenting with new ingredients and techniques, and this has led to the creation of some truly unique beers. MobCraft's beers are often complex and flavorful, and they offer something new and different for beer lovers to try.
Award-Winning Beers: MobCraft's commitment to innovation has also led to the creation of some award-winning beers. The company's beers have won numerous awards at beer competitions around the country, and this is a testament to the quality and creativity of MobCraft's beers.
Loyal Following: MobCraft's commitment to innovation has helped the company to gain a loyal following among beer lovers. MobCraft's beers are consistently well-made and flavorful, and this has earned the company a reputation for quality and innovation. MobCraft's fans are always eager to try the company's latest creations, and they are always impressed with the quality of the beer.

MobCraft's commitment to innovation is one of the key factors that has contributed to the company's success. By constantly experimenting with new flavors and styles, MobCraft has created a unique and delicious portfolio of beers that has appealed to a wide range of beer lovers. MobCraft's commitment to innovation is also one of the reasons why the company was able to secure a $1 million investment from Mark Cuban on Shark Tank.

5. Community

MobCraft's commitment to community is one of the things that sets the company apart from other breweries. MobCraft is deeply involved in the local community, partnering with local businesses and organizations to support a variety of initiatives. This commitment to community has been a key factor in MobCraft's success, and it is one of the reasons why the company was able to secure a $1 million investment from Mark Cuban on Shark Tank.

There are several ways in which MobCraft's commitment to community has contributed to its success. First, MobCraft's involvement in the local community has helped the company to build a strong brand reputation. MobCraft is seen as a company that is invested in the community, and this has made the company more appealing to consumers. Second, MobCraft's partnerships with local businesses have helped the company to reach a wider audience. By partnering with local bars, restaurants, and retailers, MobCraft has been able to get its beers in front of more people. Third, MobCraft's commitment to community has helped the company to attract and retain employees. MobCraft's employees are proud to work for a company that is invested in the community, and this has helped to create a positive and productive work environment.

The practical significance of understanding the connection between community and MobCraft's success is that it can help other businesses to achieve success. By investing in the local community, businesses can build a strong brand reputation, reach a wider audience, and attract and retain employees. This can lead to increased sales and profits, and it can also help to create a more positive and vibrant community.

6. Sustainability

MobCraft's commitment to sustainability is one of the things that sets the company apart from other breweries. MobCraft is committed to reducing its environmental impact, and the company has implemented a number of sustainable practices in its brewing process.

Water conservation: MobCraft has implemented a number of water conservation measures in its brewing process. The company uses a water-efficient brewing system, and it also recycles water whenever possible. MobCraft's water conservation efforts have helped the company to reduce its water usage by 20%.
Energy efficiency: MobCraft has also implemented a number of energy efficiency measures in its brewing process. The company uses energy-efficient appliances and lighting, and it also uses renewable energy sources whenever possible. MobCraft's energy efficiency efforts have helped the company to reduce its energy usage by 15%.
Waste reduction: MobCraft is committed to reducing waste in all areas of its business. The company recycles all of its cardboard, paper, and plastic waste. MobCraft also composts its spent grain, which is used as a fertilizer for local farms. MobCraft's waste reduction efforts have helped the company to reduce its waste output by 30%.
Sustainable packaging: MobCraft is committed to using sustainable packaging for its beers. The company uses recycled cardboard for its beer cans and bottles, and it also uses biodegradable labels. MobCraft's sustainable packaging efforts have helped the company to reduce its environmental impact.

MobCraft's commitment to sustainability is one of the reasons why the company was able to secure a $1 million investment from Mark Cuban on Shark Tank. MobCraft's sustainable practices are not only good for the environment, but they are also good for business. By reducing its environmental impact, MobCraft has been able to save money on water, energy, and waste disposal. MobCraft's commitment to sustainability is also a major selling point for consumers. Consumers are increasingly looking for products and services from companies that are committed to sustainability, and MobCraft is well-positioned to meet this demand.

7. Investment

MobCraft's appearance on Shark Tank was a major turning point in the company's history. The $1 million investment from Mark Cuban allowed MobCraft to expand its operations and increase its production capacity. This investment was essential for MobCraft's growth, and it helped the company to become one of the most successful craft breweries in the United States.

The investment from Mark Cuban also helped to raise MobCraft's profile and credibility. After appearing on Shark Tank, MobCraft was featured in numerous media outlets, and the company's beers became available in more and more bars, restaurants, and retail stores. MobCraft's investment from Mark Cuban was a major factor in the company's success, and it helped to make MobCraft one of the most popular craft breweries in the country.

The practical significance of understanding the connection between MobCraft's investment from Mark Cuban and the company's success is that it can help other businesses to achieve success. By securing investment from a high-profile investor, businesses can gain access to capital, expertise, and mentorship. This can help businesses to grow and expand their operations, and it can also help to raise their profile and credibility.

In addition to the financial benefits, securing investment from a high-profile investor can also have a positive impact on a company's culture and morale. Employees are often more motivated and engaged when they know that their company is backed by a successful investor. This can lead to increased productivity and innovation, which can further contribute to a company's success.

8. Success

MobCraft's success is due in part to its appearance on the popular TV show Shark Tank. In 2016, MobCraft appeared on the show and secured a $1 million investment from Mark Cuban. This investment helped MobCraft to expand its operations and increase its production capacity. This expansion has allowed MobCraft to distribute its beers to all 50 states, making it one of the most successful craft breweries in the country.

In addition to the financial benefits, appearing on Shark Tank also helped to raise MobCraft's profile and credibility. After appearing on the show, MobCraft was featured in numerous media outlets, and the company's beers became available in more and more bars, restaurants, and retail stores. MobCraft's success is a testament to the power of Shark Tank and the importance of securing investment from a high-profile investor.

The practical significance of understanding the connection between MobCraft's success and its appearance on Shark Tank is that it can help other businesses to achieve success. By securing investment from a high-profile investor, businesses can gain access to capital, expertise, and mentorship. This can help businesses to grow and expand their operations, and it can also help to raise their profile and credibility.

FAQs about MobCraft Beer

Below are some commonly asked questions we've received about the company, along with their respective answers:

Question 1: What is MobCraft Beer?

Answer: MobCraft Beer is a craft brewery founded in 2013 and based in Milwaukee, Wisconsin. The company is known for its innovative brewing process, which involves using a mobile canning line to can its beer fresh on-site at bars, restaurants, and events.

Question 2: Where can I find MobCraft Beer?

Answer: MobCraft Beer is available in all 50 states. You can find it at bars, restaurants, and retail stores.

Question 3: What types of beer does MobCraft Beer make?

Answer: MobCraft Beer makes a wide variety of beers, including traditional styles like IPAs and stouts, as well as more experimental offerings like sour beers and barrel-aged beers.

Question 4: How much does MobCraft Beer cost?

Answer: The price of MobCraft Beer varies depending on the style of beer and where you purchase it. However, you can expect to pay between $10 and $15 for a six-pack of cans.

Question 5: What is the alcohol content of MobCraft Beer?

Answer: The alcohol content of MobCraft Beer varies depending on the style of beer. However, most of MobCraft's beers are between 5% and 7% alcohol by volume (ABV).

Question 6: Is MobCraft Beer gluten-free?

Answer: No, MobCraft Beer is not gluten-free. However, MobCraft does offer a gluten-reduced beer called "Clarity."

We hope this information has answered some of your questions about MobCraft Beer. If you have any further questions, please do not hesitate to contact us.

Summary of Key Takeaways:

MobCraft Beer is a craft brewery founded in 2013 and based in Milwaukee, Wisconsin.
MobCraft Beer is known for its innovative brewing process, which involves using a mobile canning line to can its beer fresh on-site.
MobCraft Beer makes a wide variety of beers, including traditional styles like IPAs and stouts, as well as more experimental offerings like sour beers and barrel-aged beers.
MobCraft Beer is available in all 50 states. You can find it at bars, restaurants, and retail stores.
The price of MobCraft Beer varies depending on the style of beer and where you purchase it.
MobCraft Beer is not gluten-free. However, MobCraft does offer a gluten-reduced beer called "Clarity."

Transition to the Next Article Section:

Thank you for reading about MobCraft Beer. We hope you have found this information helpful. If you would like to learn more about MobCraft Beer, please visit the company's website.

Tips from MobCraft Beer

MobCraft Beer is a successful craft brewery known for its innovative brewing process and high-quality beers. The company has been featured on the popular TV show Shark Tank, and it has received a $1 million investment from Mark Cuban. Here are a few tips from MobCraft Beer that can help you to achieve success in your own business:

Tip 1: Focus on quality.

MobCraft Beer is committed to producing the highest quality beers possible. The company uses only the finest ingredients and brewing practices, and this is evident in the taste of the beer. By focusing on quality, MobCraft Beer has been able to build a loyal following of customers who appreciate the company's commitment to excellence.

Tip 2: Be innovative.

MobCraft Beer is not afraid to experiment with new flavors and styles. The company's brewers are constantly creating new and innovative beers, and this has helped MobCraft Beer to stand out from the competition. By being innovative, MobCraft Beer has been able to attract a wide range of customers who are looking for something new and different.

Tip 3: Build a strong community.

MobCraft Beer is deeply involved in the local community. The company partners with local businesses and organizations to support a variety of initiatives. By building a strong community, MobCraft Beer has been able to create a loyal customer base and generate positive word-of-mouth.

Tip 4: Be sustainable.

MobCraft Beer is committed to reducing its environmental impact. The company has implemented a number of sustainable practices in its brewing process, and this has helped MobCraft Beer to become a more environmentally friendly company. By being sustainable, MobCraft Beer has been able to appeal to consumers who are increasingly looking for products and services from companies that are committed to sustainability.

Tip 5: Get involved in your community.

MobCraft Beer is a strong believer in giving back to the community. The company supports a variety of local charities and organizations, and it also hosts a number of community events. By getting involved in its community, MobCraft Beer has been able to build a strong reputation and attract a loyal customer base.

Summary of Key Takeaways:

Focus on quality.
Be innovative.
Build a strong community.
Be sustainable.
Get involved in your community.

Transition to the Article's Conclusion:

By following these tips, you can increase your chances of success in your own business. Remember to focus on quality, be innovative, build a strong community, be sustainable, and get involved in your community. By doing these things, you can create a business that is successful and sustainable in the long run.

Conclusion

MobCraft Beer is a successful craft brewery that has used a unique brewing process and a commitment to quality to achieve success. The company's innovative approach to brewing has helped it to stand out from the competition, and its commitment to quality has earned it a loyal following of customers. MobCraft Beer's success is a testament to the power of innovation and quality, and it is a model for other businesses that are looking to achieve success.

In addition to its commitment to quality and innovation, MobCraft Beer is also deeply involved in its community. The company partners with local businesses and organizations to support a variety of initiatives, and it also hosts a number of community events. By getting involved in its community, MobCraft Beer has been able to build a strong reputation and attract a loyal customer base. MobCraft Beer's success is a reminder that businesses can achieve success by focusing on quality, innovation, and community involvement.